UCSF Wins 8 Regional CASE Awards for Communications and Program Excellence

2017 Honors Include Gold Awards for Advertising, UCSF Magazine and Postdoc Slam

By Mike Billings

Postdoc Slam contestants line up at the front of the auditorium
The UCSF Postdoc Slam, which held its inaugural event last September, received a Gold Award for Programming for Special Constituencies. Photo by Noah Berger

UC San Francisco has won eight awards, including three Gold Awards, from the Council for Advancement and Support of Education (CASE) in an annual regional competition.

The 2017 Awards of Excellence recognize and honor the best communications at higher education institutions, including best practices across alumni relations, fundraising, public/government relations, advancement services, special events and outstanding communications. CASE’s District VII awards cover Arizona, California, Guam, Hawaii, Nevada, Northern Mariana Islands and Utah.

half-page UCSF newspaper ad
The inside of UCSF’s advertisement that ran in the San Francisco Chronicle to accompany its package on the extreme challenges AIDS survivors face. Click to view larger

University Relations won a Gold Award in the Advertising – Individual Ad category for its advertisement The Battle Against AIDS that ran in the San Francisco Chronicle to accompany the newspaper’s March editorial package “Last Men Standing: Living With AIDS.” The package covered the extreme challenges AIDS survivors face.

University Development and Alumni Relations (UDAR) won a Gold Award in the Special Constituencies Magazine category for UCSF Magazine, which is distributed to alumni, donors, faculty, staff, students and friends of UCSF twice a year.

UDAR also won a Gold Award in the Programming for Special Constituencies category for the UCSF Postdoc Slam. In the last year's inaugural Postdoc Slam, 10 UCSF postdocs competed to explain complex research in simple language – and in three minutes or less.

Along with the Gold Awards, UCSF won the following awards:

Silver Award, News and Research Video
“What is Precision Medicine?”
University Relations produced an animated video that walks viewers through a tangible example of how precision medicine – a scientific concept many people have heard of but may not understand – could work in real-world implications, like asthma.

screenshot of Precision Medicine video

Bronze Award, Internal Audience Publication (Digital)
Pulse Today E-Newsletter
University Relations redesigned the e-newsletter in 2015. The publication provides news, announcements and events to all UCSF students, staff, faculty and affiliates on a biweekly basis.

Bronze Award, News Writing
"Communicating Science to Advance Health Worldwide"
University Relations submitted a package of news stories that demonstrate UCSF's bench-to-bedside excellence.

Bronze Award, Student Alumni Initiatives
UCSF Medical Alumni Association Host Our Students as they Travel (HOST) Program
UDAR designed the HOST program to help offset the financial burden for students who must travel for residency interviews. Through the program, the UCSF Medical Alumni Association and its alumni volunteers offer students free housing, meals and transportation in the vicinity of their interview sites.

Bronze Award, Individual Special Events
State of the University Address 2016
University Relations produced the annual chancellor's address, which in 2016 was themed “Invested in Our Community.” The event featured the release of UCSF’s economic impact report.

wide shot of Cole Hall during 2016 State of the University Address
Chancellor Sam Hawgood, MBBS, delivers his 2016 State of the University Address. Photo by Susan Merrell

For more campus news and resources, visit Pulse of UCSF.