Effectively Spreading the Word on your Research

A recent blog post by Sally Rockey, MD, Deputy Director for Extramural Research at the NIH, highlights why it’s important for researchers to start thinking about how to clearly describe their work to the public — and not just the scientific community — as early as the NIH application phase.

“Remember, if funded, the title, abstract, and public health relevance statement of your project will be made available to the public on NIH RePORTER,” writes Rockey. “And since that description will ultimately become the public’s window into your work, make it the best window possible when writing your application.”

NIH RePORTER is a gateway for the public, including journalists, to access press releases on research, information on grant awards, and a repository to search NIH-funded research projects and can be the first step in generating wider interest in your work. It also helps the UCSF news team get publicity for your work through UCSF news releases and media pitches. To see which public information representative handles your area of research, check here.

Read the blog here.