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1st
appeared 26 April 1999
Schroffel Victim of UCSF Stanford Financial
Woes
UCSF Stanford Health Care has anounced the layoff of Bruce Schroffel, chief operating
officer of the UCSF and Mount Zion Medical Centers.
In a letter to the organization's leaders and senior administrators, Peter Van Etten,
president and chief executive officer, stated "that as part of our overall financial
recovery plan we have decided to consolidate the Chief Operating Officer functions of San
Francisco under Bill Kerr."
"This change will enable Bill to explore alternative administrative structures that
will best meet the needs of UCSF and UCSF/Mount Zion. Bill will discharge these new
responsibilities while continuing to serve in his role as Executive Vice President and COO
for the enterprise."
Schroffel, who also held the title of senior vice president for UCSF Stanford Health Care,
has served at UCSF since 1991.
"We are deeply indebted to Bruce Schroffel for his years of dedicated, professional
leadership at UCSF Medical Center and more recently for his many contributions as a member
of the UCSF Stanford management team," said Van Etten. "I know all of you join
me in expressing appreciation to Bruce for his commitment and efforts on behalf of this
organization and wish him well in his future professional endeavors."
In another letter to members of the organization, Kerr recognized Schroffel's many
contributions. " As someone who has worked closely with Bruce since he came to UCSF
over eight years ago, I can say that he will be greatly missed."
Schroffel came to UCSF in 1991 to fill the position of associate director and director of
operations. He was named interim director of the medical center during preparations for
the merger and was later appointed to the position of chief operating officer of the UCSF
and Mount Zion sites for UCSF Stanford. "In each of these roles, he showed his deep
commitment to UCSF and Mount Zion through his many accomplishments and the strong
relationships he built with his management team and employees throughout the organization,
said Kerr.
"Bruce created an environment where people were encouraged to think creatively and
were free to voice their concerns. He made everyone feel listened to," says Jane
Hirsch, vice president of patient care services and director of nursing. "He works
incredibly hard and always keeps a sense of humor."
Clifton Louie, vice president for support services, points to Schroffel's sense of
fairness and dedication to patients and staff as among his major contributions. "He
is a role model for commitment and loyalty."
"I always felt that with Bruce around there was a 'high court' one could go to. He is
straightforward, fair and dependable and always follows through," says Cindy Lima,
professional and support service director for children's services. "He takes his work
seriously, but never himself."
During his tenure, Schroffel led the conversion to a new model of inpatient care at UCSF
and Mount Zion, launched planning and construction of the clinical cancer center and the
1701 Divisadero medical office building at Mount Zion, in addition to infrastructure
improvement projects at both sites. He was committed to making access to services easier
for patients and spearheaded improvements to the Ambulatory Care Center and Emergency
Room.
Schroffel supported the development and growth of the cancer programs at Mount Zion, most
notably the breast care center. He was dedicated to bringing UCSF's primary care programs
to the community through his support of the development of the Bay Spring and Lakeshore
practices, and services in San Francisco's Mission District and Santa Rosa.
In addition to his commitment to improve care for patients, Schroffel made a point of
creating a dialogue with employees, from members of the housekeeping team to nursing
staff. He held regular round-table discussions with staff and promoted cultural and ethnic
diversity and understanding on campus through involvement with the Cultural Diversity
Workshops, Affirmative Action Committee and the Respect and Thumbs Up programs.
Links:
UCSF Stanford to Lay Off 800
Employees
UCSF Stanford Health Care
Faces Fiscal Challenges |